A beloved local tradition, relaunched & reimagined: Ring in the Holiday Season with the return of Sips on the Bricks. This beloved local holiday tradition is making a smashing return as a holiday-themed costume contest, poker run, and shop local extravaganza in Downtown Rogers!

Why it’s important:  One of the strategic goals for the Chamber is to create third-space experiences that help to redefine downtown as a destination. The third space concept divides life into three main places where we spend our time.

• The first space is home, the second is work and the third is our community.
• Whether that third space experience is biking on trails, enjoying a park, or participating in a fun event, having strong and vibrant third spaces is a key component of community involvement and creates a sense of place for residents and visitors.
• A strong third spaces increase quality of life, improves work/life balance, and helps businesses recruit and retain talent.

Who will win the best sip: Downtown merchants compete in a holiday drink contest, crafting creative sips for "sippers" to taste and vote on their favorites. The merchant who wins the best “sip” gets year-long bragging rights and a traveling trophy.

The Sips Stops: Sips are free & included with the purchase of event entry! Specials and deals are exclusively available to Sips on the Bricks event participants.

The Poker Run Stops: Specials and deals are exclusively available to Sips on the Bricks event participants.

Grab your favorite ugly sweater and your Santa hat: Restaurants and shops will offer specials and deals exclusively available to our event participants. Sippers will receive holiday swag, a voting card to track their favorite sips, and a poker run card that they can complete as they visit the poker stops. At the end of the night, everyone will gather for the After Party where we will announce the winners of the best sip, the poker run, and the costume contest.

• Early Bird: $25
• Regular: $35
• Late: $40

Deck the halls with your logo: Advertise your brand to hundreds of young professionals, shoppers, and sippers with our affordable sponsorship opportunities. View the Sips Sponsorship Packages. Contact Members Services for more information by emailing [email protected] or by calling (479) 619-3187.

Calling all DTR Merchants: Interested in participating in Poker Run or Sips, contact Maggie by emailing [email protected] or by calling 479-619-3190.